The title asks it all.
Where's the love for the various chapters and sub factions within the 40k universe? Where are the other Space Marine chapters that aren't the stupid Ultrasmurfs, like the Salamanders or Space Wolves? Where are the six major Ork klans? Why haven't the four chaos gods been properly represented through their units in games?
This is something that's really bugs me the more I think about it. There are so many groups that within 40k that never get represented in any of the games. And the developers wouldn't necessarily have to create tons of new data to overhaul the game and such, they could just use the base of the race as a whole to create the sub factions and chapters from there. I'll just use the Space Wolves as the example.
Since the Space Wolves don't follow the Codex Astartes for anything, you'd think they'd have to make a huge separate faction right? That's not really the case. Aside from the Fenrisian Wolves and Thunderwolf Cavalry, most of their troops aren't really all that different from the regular space marines when you think about it, they just fight in a pretty different way. But I'll use their Blood Claws as the example unit.
Here's the basic SM Force Commander from DoW2
Now here's the Blood Claws
Now just use the Force Commander armed with a chainsword and bolter unit as a base, then slap the Blood Claws skin over it and make it a squad of 8 or 9, and boom, you go the Blood Claws as a unit.
The devs really should go the extra mille and implement the various chapters and other sub factions within the 40k universe in their games. It would not only give us a lot of options within the game, but they'd also give the companies a pretty good way to make money. Think about it devs.